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How to Price Your Goods and Services for the 21st Century, Part II

Welcome to Outright.com join us to jump into the discussion or ask a question and subscribe here to follow the community
In Part I of this article, I summarized a Four Step Process to evaluate and determine your pricing strategies for the 21st century that I learned at a Small Business Development Center workshop presented by [...]

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Posted by: Linda Sanchez, March 12, 2010

How to Price Your Goods and Services for the 21st Century, Part I

My partner and I attended another useful and thought provoking Small Business Development Center sponsored workshop this week. It was presented by Jane Johnson, a B2BCFO Partner out of Northern Massachusetts. She drove home the truth that the nature of selling and buying has changed and will continue to change in the 21st century. New [...]

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Posted by: Linda Sanchez, March 10, 2010

Finding Balance: The Zen of Productivity

I’m not sure why I subscribe to so many business magazines; I never have time to read them. Maybe I hope that just the quick glimpses I catch of their glossy covers filled with young energetic multimillionaire entrepreneurs will inspire me to business greatness.
The cover story of the March issue of Inc. Magazine, Secrets of [...]

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Posted by: Linda Sanchez, March 8, 2010

Outright Entrepreneurs: Relevant Trafik is the Entertainment World’s Social Media Partner

“Why invest time, energy, and money in driving traffic to your site if you don’t get an immediate return on your investment?” asks RelevantTrafik.com.  “To increase your sales, you have to reach out and touch your customers in a way that traditional marketing strategies can’t.”
Relevant Trafik founder Gary Nicholson provides a one stop web shop [...]

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Posted by: Jennifer Escalona, March 3, 2010

Outright Entrepreneurs: Get Your Message to a Captive Audience with Creative Urinal Advertising

When you go to a public restroom, there are certain things you expect to see – namely “the facilities,” a sink, a mirror, and maybe, if you’re in a swanky sort of place, a lounge. But if Javier Ruedas of JustSkye Inc. has his way, men will see something new when they visit a public [...]

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Posted by: Jennifer Escalona, March 1, 2010

The Other Woman: Your Business’ Target Market

Equal treatment for all business owners, men and women alike! Right? Perhaps not – gasp!
Now before we make a collective mad dash to our garages to dig out our picket signs about all-things-fairness, (because, truth be told, that’s how I felt when I first starting researching this topic!) let’s explore some considerations to see if [...]

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Posted by: Akilah Richards, February 25, 2010

Comments: 2

Outright Entrepreneurs: Summer Workation Harnesses Teachers’ Brainpower over Summer Break

As a child, did you ever wonder what your teacher did over summer vacation? Nitesh Banta wondered that too, and to his dismay he found out that many teachers have to settle for subpar summer opportunities that do not fit with their skills, training and education. Upon further research, he found that many companies are [...]

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Posted by: Jennifer Escalona, February 24, 2010

Outright Entrepreneurs: Turn Cycle Solutions Creates Lean, Green Homes and Businesses

Did you know that you spend an extra $80 to $100 per year on your energy bill simply by leaving your computer on at night? Well, Michael Turcotte knows all that and more, and his company, Turn Cycle Solutions is in the business of lowering residential and commercial energy costs while building a greener world.
Michael [...]

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Posted by: Jennifer Escalona, February 22, 2010

Learning New Entrepreneurial Tricks, Old Dog Style

For those of you out there who, like me, have little or no formal business training, it can sometimes seem overwhelming to be at the helm of your small business. I took a break recently to meet an old friend, a budding entrepreneur, for lunch. She invited me to come early and attend a business [...]

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Posted by: Linda Sanchez, February 5, 2010

Comments: 9

Marketing and Networking Both Have Their Place… But Don’t Confuse Them!

Service-providing business owners have many options when they decide to increase their revenues. They can work harder and… well… not at all smarter by taking on more and more work at low prices from clients who can’t afford them or they can be the superstars they want to be by getting the word out about [...]

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Posted by: Yolander Prinzel, February 3, 2010

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  • More Insight to Starting Out

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      Senator John Edwards might disagree, but as a small business owner I am a firm believer in the old adage that there is n...
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      If you’re stuck in a 2-year cell phone contract, or embarrassed to pull out your ancient phone to answer a text in fro...
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    • Outright Entrepreneurs: Who Says Diet Food has to Taste like Cardboard? Not the Guilt Free Kitchen!
      “Rodents tend to enjoy eating cardboard. Homo sapiens do not,” begins the Guilt Free Kitchen’s website.  Owner Me...
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Outright: Simple Bookkeeping Online

Outright was created after watching a number of small businesses, like ourselves, struggle to capture all of their business deductions, often piecing together a number of different solutions. We consistently found that business owners spent too much time and effort on the least enjoyable part of running one's own business. So we built Outright. The goal is to keep it as simple as possible, helping entrepreneurs track all of their income and expenses to get their taxes done accurately.

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